The Drum – Why AI is Critical for Marketing Success
Take a look behind the curtain to understand the reasoning behind the rapid growth and adoption of AI for marketing.
With ad spend continuing to rise and digital taking a bigger slice of that pie year-on-year, social too is growing its share. At a recent roundtable with experts from The Drum Network – from a global head of social to a founder of a leading social agency and a TikTok creator – The Drum asked: how is the role of influencers shifting in the modern marketing ecosystem?
Related Thoughts
Take a look behind the curtain to understand the reasoning behind the rapid growth and adoption of AI for marketing.
Hear how Coegi’s Ryan Green uses strategies and techniques from his poker background to be a better marketer.
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