The Drum – Your Data Strategy Can be a Community-Building Strategy
Learn how to use consumer data the right way by creating meaningful experiences that build relationships between individuals and the brand.
Still grappling with the evolution of TV and what it means for brands and consumers alike? Then this session is for you. We’ll be covering the evolving television landscape: bundling (and un-bundling), the future of on-demand, and how traditional broadcast TV is keeping up. You’ll leave with a clear view of how brands can take advantage of the best of both worlds – both streaming and linear.
Related Thoughts
Learn how to use consumer data the right way by creating meaningful experiences that build relationships between individuals and the brand.
Take a look behind the curtain to understand the reasoning behind the rapid growth and adoption of AI for marketing.
Subscribe to our Newsletter
We’re passionate about the power of strategy, content, technology and creativity to reach your most valuable audiences. Sound like a match? Reach out to get started.
Tell us about your project
Cookie | Duration | Description |
---|---|---|
cookielawinfo-checkbox-analytics | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics". |
cookielawinfo-checkbox-functional | 11 months | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". |
cookielawinfo-checkbox-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-others | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. |
cookielawinfo-checkbox-performance | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance". |
viewed_cookie_policy | 11 months | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |