/ The Brief
Driving Marketing Results for Cryptocurrency Brands
Emerging fintech brands face unique challenges not commonly found in the traditional finance sector due to ever changing societal, economical, and psychographic trends. Fintechs can often struggle with not only identifying and garnering the interest of niche customer segments, but also in harnessing the power of digital advertising. Read how Coegi engaged with a cryptocurrency brand to drive virtual event traffic within highly targeted audience segments via social media.